Privacy policy
Privacy Policy
Effective date: 22 June 2026
32 Sleeps
ABN 66 175 057 230
Email: info@32sleeps.com.au
32 Sleeps is an Australian sole-trader business operating under ABN 66 175 057 230.
In this policy, “32 Sleeps”, “we”, “us” and “our” refer to the business operating under that ABN.
1. About This Policy
This Privacy Policy explains how we collect, use, store and disclose personal information when you:
- visit or use our website;
- create a customer account;
- place an order;
- purchase or manage a subscription;
- join a waitlist;
- subscribe to marketing;
- contact us; or
- otherwise interact with 32 Sleeps.
We take reasonable steps to handle personal information responsibly and securely.
Where the Privacy Act 1988 (Cth) and Australian Privacy Principles apply to us, we will handle personal information in accordance with those requirements.
2. Personal Information We May Collect
Depending on how you interact with us, we may collect:
- your name;
- email address;
- telephone number;
- billing address;
- delivery address;
- customer-account information;
- order and transaction history;
- subscription details and preferences;
- communications with us;
- return, refund and customer-service information;
- reviews, survey responses or feedback;
- marketing preferences;
- IP address;
- device, browser and connection information;
- website activity and interaction information;
- fraud-prevention and order-verification information; and
- other information that you choose to provide.
We aim to collect only information that is reasonably necessary to operate our business, provide products and services, meet legal obligations and communicate with customers.
3. Payment Information
Payments are processed through third-party payment providers made available through our website.
Depending on the payment options enabled at checkout, these providers may include:
- Shopify Payments;
- Shop Pay;
- PayPal;
- Apple Pay;
- Google Pay;
- credit or debit card providers; or
- other payment services displayed at checkout.
We generally do not receive or store complete payment-card details.
Payment providers may provide us with limited information required to:
- confirm payment;
- process an order;
- administer a subscription;
- issue a refund;
- prevent fraud; or
- maintain transaction records.
Your use of a payment provider may also be governed by that provider’s privacy policy and terms.
4. How We Collect Personal Information
We may collect personal information directly from you when you:
- browse or use our website;
- create or update a customer account;
- place or attempt to place an order;
- purchase or manage a subscription;
- join a product waitlist;
- subscribe to email or other marketing;
- submit a contact form;
- contact us by email or social media;
- request a return, refund or exchange;
- submit a review, photograph, comment or other content;
- enter a promotion or competition; or
- otherwise communicate with us.
We may also receive information from third parties that assist us in operating the business, including:
- Shopify;
- payment processors;
- shipping and delivery providers;
- subscription-management services;
- email and marketing providers;
- analytics and advertising platforms;
- fraud-prevention services;
- customer-review platforms; and
- professional advisers.
5. How We Use Personal Information
We may use personal information to:
- operate and maintain our website;
- create and manage customer accounts;
- process payments and orders;
- fulfil and deliver purchases;
- administer subscriptions;
- provide order, payment and delivery updates;
- respond to questions and requests;
- manage returns, refunds and consumer claims;
- verify information and prevent fraud;
- investigate misuse or security incidents;
- maintain financial and business records;
- improve our products, website and customer service;
- understand website and customer activity;
- conduct business analysis and research;
- manage product waitlists;
- operate promotions or competitions;
- send marketing communications where permitted;
- comply with legal and regulatory obligations;
- enforce our terms and protect legal rights; and
- manage a sale, transfer or restructure of the business where lawful.
We will not intentionally use personal information for an unrelated purpose where doing so would be unlawful.
6. Cookies and Similar Technologies
Our website may use cookies, pixels, tags, local storage and similar technologies.
These technologies may be used to:
- operate essential website functions;
- remember cart contents and preferences;
- keep customer accounts signed in;
- process transactions;
- protect the website against fraud or misuse;
- analyse how visitors use the website;
- measure advertising and sales performance;
- personalise website content; and
- provide or measure relevant advertising.
Some cookies are necessary for the website and checkout to function. Other cookies may be used for analytics or marketing, subject to applicable consent settings.
You can adjust your browser settings to block or delete cookies. Blocking cookies may prevent certain website, account or checkout functions from operating correctly.
7. Analytics and Advertising
We may use analytics and advertising tools provided by Shopify, Google, Meta and other providers enabled on our website.
These providers may use cookies or similar technologies to collect information about:
- your device;
- website pages visited;
- interactions with advertisements;
- referral sources;
- purchases or attempted purchases; and
- general website usage.
This information may be used to:
- measure website traffic;
- understand customer behaviour;
- assess advertising performance;
- improve our website and product offering;
- create advertising audiences; and
- show advertisements that may be more relevant to you.
Where available, you may manage cookie preferences through our website or through the relevant third-party platform.
8. Marketing Communications
Where you subscribe, consent or where otherwise permitted by law, we may send you information about:
- products;
- product launches;
- subscriptions;
- discounts;
- promotions;
- educational content; and
- business updates.
You may unsubscribe at any time by:
- using the unsubscribe link in a marketing email; or
- contacting info@32sleeps.com.au.
Unsubscribing from marketing does not prevent us from sending necessary transactional communications about orders, payments, subscriptions, safety notices or deliveries.
9. How We May Disclose Personal Information
We may disclose personal information to third parties that assist us with:
- ecommerce and website hosting;
- payment processing;
- subscription management;
- warehousing and order fulfilment;
- postal, courier and delivery services;
- customer communication;
- email and marketing services;
- analytics and advertising;
- customer reviews;
- fraud prevention;
- information technology and data storage;
- accounting, insurance and legal advice; and
- regulatory compliance.
We may also disclose information:
- with your consent;
- to an authorised representative;
- to investigate suspected fraud or unlawful activity;
- where required or authorised by law;
- to government agencies, courts, regulators or law-enforcement bodies; or
- as part of a proposed or completed sale, transfer or restructure of the business.
We do not sell personal information as a standalone commercial product.
10. Shopify
Our online store is hosted by Shopify.
Shopify processes personal information to provide services including:
- website hosting;
- ecommerce functions;
- checkout;
- order processing;
- payment services;
- security;
- fraud prevention; and
- customer privacy tools.
Information processed through Shopify may be stored or handled in accordance with Shopify’s own privacy practices and infrastructure arrangements.
11. Overseas Storage and Processing
Some third-party service providers may store or process personal information outside Australia.
The countries involved may vary depending on:
- the provider used;
- its corporate structure;
- its data-centre locations; and
- the services enabled on our store.
Overseas privacy laws may differ from Australian law.
Where required by applicable law, we will take reasonable steps in relation to overseas disclosure and processing.
12. Storage and Security
We take reasonable steps to protect personal information against:
- misuse;
- interference;
- loss;
- unauthorised access;
- modification; and
- disclosure.
Security measures may include:
- passwords and access controls;
- multi-factor authentication where available;
- limiting access to information;
- reputable ecommerce and payment providers;
- secure devices and software;
- data-security settings; and
- reasonable internal procedures.
No online system or method of electronic storage is completely secure. We cannot guarantee that unauthorised access, loss or disclosure will never occur.
13. Retention of Information
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected or as required by law.
Indicative retention periods may include:
- transaction, tax and accounting records: generally up to seven years or another period required by law;
- customer-account information: while an account remains active and for a reasonable period afterwards;
- subscription records: for the subscription period and a reasonable period afterwards;
- customer-service and dispute records: for as long as reasonably necessary to manage or document the matter; and
- marketing information: until you unsubscribe, withdraw consent or the information is no longer reasonably required.
When information is no longer required, it may be deleted, securely destroyed or de-identified.
14. Access and Correction
You may request access to personal information that we hold about you.
You may also request that inaccurate, incomplete or outdated information be corrected.
Requests should be sent to:
info@32sleeps.com.au
We may need to verify your identity before providing access or making a correction.
We will respond within a reasonable period.
Access may be refused or limited where permitted or required by law. Where appropriate, we will explain the reason for refusing a request.
15. Deletion Requests
You may request deletion of personal information by contacting info@32sleeps.com.au.
We will consider the request subject to any requirement or legitimate need to retain information for:
- legal compliance;
- accounting or tax records;
- fraud prevention;
- dispute resolution;
- order history;
- subscription administration; or
- protection of legal rights.
Deleting certain information may affect our ability to provide an account, subscription or other service.
16. Privacy Complaints
To make a privacy complaint, email:
info@32sleeps.com.au
Please provide sufficient information for us to understand and investigate the matter.
We will take reasonable steps to investigate your complaint and aim to respond within 30 days.
Where the Privacy Act applies and you are dissatisfied with our response, you may have the right to make a complaint to the Office of the Australian Information Commissioner.
17. Data Breaches
Where required by applicable law, we will investigate eligible data breaches and notify affected individuals and the Office of the Australian Information Commissioner.
18. Third-Party Websites
Our website may contain links to third-party websites or services.
We do not control those third parties and are not responsible for their:
- privacy practices;
- security;
- terms; or
- website content.
Review the relevant third party’s privacy policy before providing personal information.
19. Children
Our website is intended for adults.
You must be at least 18 years old to:
- place an order;
- create a paid subscription; or
- provide payment authority.
We do not knowingly seek to collect personal information directly from children for purchasing purposes.
20. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes to:
- our business practices;
- products;
- service providers;
- website functions; or
- legal obligations.
The updated policy will be published on our website with a revised effective date.
Where appropriate, material changes may also be communicated by email or another reasonable method.
21. Contact
For privacy questions, access requests, correction requests, deletion requests or complaints, contact:
32 Sleeps
ABN 66 175 057 230
Email: info@32sleeps.com.au